A right-brainer by day and occasional blogger by night, you've landed on a place where I live and breathe all things art, design, culture and fashion. You'll find me documenting my life in the creative field, endless travels with friends and family and a bit of food.
Colors from left to right: Tokyo Koi, Saigon Sunset, Bali Breeze, Hong Kong Harbour, Tahiti Pearls.
The Pacific Collection is in town baby! Exurbe released their Spring / Summer 2015 nailvarnish range a few weeks ago at the Fashion Hotel in Zurich. You can see my artwork for the collection here and on the Exurbe Cosmetics website (still under development). The project kicked off as soon as I came back from my holiday in Indonesia and Singapore and Melissa from Exurbe had already talked about plans of doing a seascape, summer-y theme. Basing it off the moodboard below, the idea struck me of naming the five colors after vibrant cities we’ve been to. They were places that evoked a strong trademark color relevant to the colors shown in the moodboard.
The process was quick! The artwork was done in a matter of days and all that was left to do is send the piece off to the nail varnish laboratory, scan it and do some color calibrating. The computer detects 5 common color tones used in my artwork, from there it sends all that data to a machine that produces sample pigments.
Awesome to see Tokyo Koi and Bali Breeze as bestsellers from the collection. Saigon Sunset is also one of my favorites! While Exurbe do sell other makeup products, they’re a company that specializes in vegan-friendly nail polish. They have a strong market audience in Europe and are seeking to expand their brand by partnering up with artists from every corner of the world. I’m looking forward to seeing who the next artist is for the next collection…it could actually be someone reading this post 😀