A right-brainer by day and occasional blogger by night, you've landed on a place where I live and breathe all things art, design, culture and fashion. You'll find me documenting my life in the creative field, endless travels with friends and family and a bit of food.
Last week I had a small photoshoot of my artworks to promote Zetta Florence folios. The folio is a compulsory purchase for every RMIT communication designer students’ last semester of uni – it is one of the highest quality folios on the market that professionally presents your work without getting unwanted fingerprints and mess on each sheet. It’s recommended we bring these to any design interview but at first glance, it looked more suited to showcasing art pieces than design work. With that impression in mind, I decided to use it as proper storage for my artworks.
Presenting artworks neatly to investors and clients is a very daunting thing to do, especially when you don’t have the right folio for it. Zetta does the job. The traditional folio with a bind doesn’t cut it due to it’s limited nature with providing the best viewing experience for yourself and the viewer. Instead, the best option is to have loose sheets and let the viewer carefully examine each piece in whichever order they prefer. The Zetta folio is known for being a hand-made leather box protecting individual sheets inside. Even though mine have no clamps to hold the sheets together, the sheets are incredibly durable and don’t move around as much as you think – in fact they fit perfectly inside and don’t move around at all! The polypropylene sheets are purchased separate to the box and in bulk. They’re definitely not your average A3 plastic pockets. They’re heavily coated and designed to conserve your artwork for as long as possible, meaning the artwork will never fade and lose its color.
I’m happy uni introduced us to Zetta or else I would’ve spent many more years trying to find better ways of preserving my art. It’s also perfect for my future travels, I don’t have to worry too much of it being smudged or crumpled in my luggage. Thank you for answering my prayers Zetta Florence.